From analysis to communication
A company grows with a living corporate culture. Employees feel connected with the organisation by experiencing motivation and empowerment. Teams are strengthened and employees feel appreciated with internal communication strategies, such as establishing a value culture in the company, ideas management and employer branding. The basis for this is the stocktaking of your individual corporate culture. The status quo is mapped and relevant corporate values are defined with employee surveys, interviews with different stakeholders and reviews of existing communication channels. After an in-depth analysis of the starting position we develop the tailor-made strategy and activities for your company’s internal communication. You then, even in times of crisis, also enjoy long-term successes together with your employees with change management, management changes or the introduction of new structures.
Establishing values and emotionalization
Responsible action and lived values increasingly influence both the consumer’s purchasing behaviour and the team spirit of your employees and potential applicants. With the aid of storytelling and targeted campaigns, we help you apply your corporate values authentically, or successfully position yourself both internally and externally with employer branding. Numerous digital and analogue channels will work here – from the employee app to virtual conferences, virtual and augmented reality applications, moving images and social media through to newsletters or an employee magazine. In a thorough check-up, we examine your available communication channels and help you by expanding your existing infrastructure with beneficial solutions here to initiate a dialogue that is sure to yield many internal results.
#Analysis #Research #StrategyDevelopment #MeasurePlanning #ValueCulture #Empowerment #EmployerBranding #ChangeManagement #Storytelling